Study Modules
I - The New World of E-commerce
The true revolutionary effect of the WWW.
2 - Managing and Dealing with People
Strategic Management of the All-important Human Resource.
3 - Marketing 1
The Total Marketing Process 1: From Product Development to Production Costing.
4 - Marketing 2
The Total Marketing Process 2: From the Test Market to the Product Manager's functions.
5 - Strategic Management
Effectively managing for the short and the long run.
6 - Accounting
The Language of Business.
7 - Economics
Allocation of scarce resources. Supply and Demand. The National Accounts (GDP).
8 - Probability, Statistics and the Time Value of Money
The use of numbers. Quantitative tools for decision making.
9 - Finance and Investing
Capital Markets. Financial Instruments and Institutions. Speculation and Hedging10.
10 - Logistics and Supply Chain Management
From Procuring Production Inputs to Delivering to Customer.
11 - Technology and Innovation Management
Acquiring and Managing Know-how.
12 - International Trade and Business
Dealing With the World.
Teaching Modules
1. Personality & Leadership Styles
Geometric Psychology Nine Dots May-Korner-The Wood-Explanation of DISA Graphs & Personality 4 factor theory.
2. HRM 1 - Introduction to Human Resource Management Models
Maslow΄s Hierarchy of Needs The Psychology of Motivation - Four Organisational Cultures Herzberg΄s Motivator-Hygiene theory.
3. Introduction to Marketing Models
The BCG Model Marketing Warfare Introduction to Brands Category Marketing
4. Communication Skills.
V.A.K. The (3) ways that people process information - The Hidden Message The 12 most important words in communication Identifying your personal communication style The vital 2 minute rule.
5. Conflict & Conflict Resolution.
Discussion of Conflict Mode Results The psychology of Conflict - The (7) step method of successfully dealing with conflict adopting the win-win principle Dealing with difficult people.
6. Team Building
Mobs Groups & Teams Applying The Team Test Identifying your personal Team Role- How to create & lead successful teams.
7. Change Management
Resistance to change The role the mind plays in "resisting" change Flexibility analysis The "hidden" resistance factors The Psychology of change.
8. Management Types & Traits
Identification of personal management types & traits. - Application of psychometric test analyses to management types & traits.
9. Human Resource Management 2
The employee development process Employee Loyalty Customer Loyalty The process of learning The 7 year learning model the learning curve.
10. Final Examination.
This examination will take (2) hours & be in written form & censored by a suitably qualified & registered examination censor.
